NEWBUREAU combines social science, cultural theory, and artistic practice to offer creative research and strategy, ensuring authentic and successful audience connections.
PATTERN RECOGNITION
PATTERN RECOGNITION
Brand lift studies_
We can assist you in demonstrating to partners and clients the success of your campaigns in increasing positive sentiment towards brands among their target audiences.
Audience research_
Helping your brand define, explore, and understand your target audience. We specialize in researching and connecting with younger audiences and influencers.
Cultural intelligence_
Cultural intelligence helps your brand understand and engage with diverse consumer segments, tailor products and marketing strategies to different cultural groups, and navigate international markets with sensitivity.
Brand strategy_
We help brands define their unique elements, values, target audience, positioning, and key messages to steer their development and establish a strong identity.
Creative testing_
If you or a partner brand is unsure about the effectiveness of your creative with an audience, we can help test the concept, product, or campaign to ensure it resonates with your consumers.
User research (UI/UX)_
Our extensive experience in providing user research services to governments and tech brands enables us to offer assistance with UR/UX at all stages of the digital product lifecycle.
